People often ask us how we pick the patterns that we knit up for the store. We have a few criteria.
1) Attractiveness. First and foremost, will people want to wear it/knit it/give it as a gift?
2) Achievability. Yes, we could all show off our knitting skizzles and dazzle everyone with our cable/colorwork/lace/brioche work but what good would that do us if the majority of the customers who walk through the door would be sent into paroxysms of inadequacy and insecurity, thinking that there was no way that they could ever produce any of the samples on display?
3) Variety. There are only so many cowls one knitter can do before boredom sets in. We try to spread our samples over a variety of projects based on amount of yarn they need and how fast they can be knit up. Clearly a fisherman’s sweater on size 8 needles takes a lot more time than a cowl on size 19 needles so we have something for someone who’s in for the long haul or someone who has to finish it for that birthday party in two hours.
4) Sellability. Let’s face it, we are in the business of selling yarn so once we have selected patterns according to the first three criteria, we want to see which ones will work best with the yarns in our store.
In this whole process we depend on what interests us individually, customer’s suggestions (or something that someone walked in with that made us sit up and take notice), and of course a knitter’s best friend, Ravelry.
So if there’s anything you’d like to see as a sample, or if you would like to make any suggestions, please share!
Julie, WY's Do-bee and store wordsmith.